Brock University Marketing Professor Kai-Yu Wang has been awarded a 2023 3M National Teaching Fellowship. With only 10 given out nation-wide each year, the award is considered one of Canada’s most prestigious post-secondary teaching excellence awards. Wang, who is also Chair of the Marketing, International Business and Strategy Department in the Goodman School of Business, says it feels unreal to receive recognition for the extremely competitive award.
The fellowship is sponsored by both 3M Canada and the Society for Teaching and Learning in Higher Education and honours exceptional contributions to teaching, learning and leadership at the post-secondary level. Wang’s efforts in the classroom and contributions to his field have seen him recognized with several honours in recent years: the 2020 Brock University Award for Distinguished Teaching, the 2021 Goodman Faculty Excellence in Teaching Award and the 2022 Society for Marketing Advances Distinguished Teaching Award. He was also named Goodman’s Distinguished Researcher for 2022.
Wang says he wants students to leave his classroom with skills they are going to need in their profession. He’s been recognized for being a leader in experiential education, bringing in community partner organizations to work directly with his students to develop and execute digital marketing campaigns. The award’s evaluation committee also noted Wang’s educational leadership in using his experiential learning activities to develop a modern digital marking professional development course that addresses the needs of today’s businesses. The eight-week online Digital Marketing Micro-credential program he designed and teaches begins its first offering May 4 and includes live virtual learning using simulated environments for immediate feedback on assignments based on real-life situations. He will be officially welcomed into the Fellowship during a conference in Charlottetown, P.E.I., from June 13 to 16.
